They have the best dentist in town. He is very gentle, and always asks if I'm doing ok during the procedure. Iv been going there for a few months now, and I know it sounds strange, but I'm not afraid of the dentist anymore. He always tells me what he is going to be doing, even while he is doing the procedure. So, I'm never lost about my treatment plan. The dentist's assistance are very nice as well. They also have a TV in the lobby as well as each procedure room, so you don't get board. (they even let you have the remote if you ask for it too.) Iv been to other dentists, but I LOVE Familia. They just care more. :)